music, Style

Madonna’s New Video – not her best, but a sure hit

It was only posted 44 minutes ago and it has already had over 5,500 shares in Facebook. It’s been plugged all over Belgian train stations, there were digital countdowns to the release at London’s bus stops. She has made the news in Spain, the US and everywhere else. It had to be no one else but Madonna.

Just a few days ago the image above was released as the cover for her Give Me All Your Luvin’ single, wearing a Markus Lupfer intarsia star jumper. On Sunday she will perform at the Super Bowl half time break. Today, she released the video for her new single, featuring M.I.A. and Nicki Minaj

My opinion on the song? I don’t love it, but I can see how Madonna mania will take over my existence – which is pretty sad I know – We are going to be singing this tune non-stop. With an insanely catchy chorus it’s not Madonna’s best. As a long time fan I was expecting more. However, truly and honestly, after watching the video once, I immediately wanted to watch it again. It’s very entertaining, and I must admit that the Minaj and M.I.A. bridges are pretty good.

For this new album, named MDNA, she is collaborating with William Orbit who produced the stunning Ray of Light, so we can at least expect a return to the guitar action – and some dance-floor-anthem beats via this album preview megamix – . The rest of the LP has, amongst other highlights, Martin Solveig, more M.I.A. and song titles like I’m A Sinner, Falling Free and the Golden Globe winner Masterpiece.

Now back to you? What do you think? Has Madonna lost the plot completely or is she doing what she does best: conquer the charts? Will you be dancing to this?

Picture: Madonna

UPDATE 1: her Facebook share count has gone past the 7,000 8,600 mark

UPDATE 2: I have now watched the video 4 times – somebody take the computer away from me-

UPDATE 3: I may have or may have not  professed my unconditional luvin’ to her 😉

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